Friday 4 January 2013

2 Key Reasons To Market Your Business Online Today


Do you wish that one day you could become rich? Most people do, and most people try a whole slew of things to make this dream come true. But I'm here to tell you that if you want to really make this dream a reality... you will need to start a business. And preferably during these hard economic times - you should start an online business.
An online business is something that a lot of people dread because they hear about the failure rate of those who start a business online. But the bottom line is that there's nothing to be fearful about. An online business is something that you should do, because starting an offline business will incur a lot money, time, and employee expenses that I'm confident that you don't want to share.
In this lesson today, I want to reveal to you some key reasons why you need to start your own online business. These reasons are sound and are things that you need to take into consideration the next time you consider starting a business to achieve your goals of being financially independent. Here's the first reason you need your own online business:
1) Cost to get set up is low
It's very cheap to start an online business. In the case of "affiliate marketing", all you need is a website and an autoresponder to start making money online. I won't go into all of the details about how to make affiliate marketing work, but you should know that it's a very lucrative proposition if you choose to get started in it.
But aside from affiliate marketing, the cost to start your own online business is still very cheap. Let's take a look at eBay. If you want to get experience of selling online, eBay is a great place to start. This is a marketplace that gets over 1 million people visiting - looking to BUY something. You can't beat those numbers. You will learn how to run a business, how to get sales, and how to make money online simply and easily. Here's another reason:
2) Customer acquisition is easy
I can remember when I used to do offline marketing, I would invest money into a publication and it would never produce for me. I remember that I advertised in a chiropractor magazine in the classified ads section, and I only got 2 leads for the entire month. When I started out online in college, I got 2 sales within the first 2 weeks!
So getting customers is very easy. It doesn't matter what your price is. If you can drive traffic to a squeeze page and get them to opt-in to your email newsletter... it's pretty much a done deal. You conversion rates will vary depending on your niche, but this is the most effective way to get sales online.
These 2 reasons as to why you should start an online business are things that you should seriously consider. With these 2 reasons, it should be clear that starting an online business is something that is easy, and simple to do.
Good luck with starting your own online business today.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regardedonline marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, simply visit his website here: Internet Marketing Secrets
Article Source: http://EzineArticles.com/?expert=Randall_A_Magwood
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