How To Find Out What Day People Visit Your Website

Have you ever wondered when your web site is the busiest? If you know this, you know the best time to target your specific web site audience.

It is possible to find this information out quite easily. This is what you need to do:

• Create a Google Analytics Account.

Make sure that you are using Google analytics on your web site and that you are logged into your account.

• Custom Reporting

Click on the web site that you want to analyse and then click the custom reporting tab. Now you can create your own custom report to that you can see quickly the details of your web site visits for each day of the week.

• Your New Report

Create a new report and give it a title such as "best traffic day". You will need to add "visits" from the metric group area. Then for your dimension you can choose "day of week". Once you have done that then save your new report.

• Results

You will obtain a report that shows you at a glance which day gets the most traffic. Over time you might begin to observe a trend.

• Action

Once you have these results you can begin to understand your audiences behaviour. If a particular day gets a lot more traffic than other days then this could be a good time to send out an email promotion because you know that your visitors are using your site on that day and therefore actively online.

Also since they are active on your site your particular web site name or brand will be at the front of their mind and so they are potentially more likely to open and read your email.

• Other Ideas

You could also create a custom report for these activities on your web site:

• busiest hour
• busiest week of year
• busiest month of year

To create these reports you would do exactly the same as before but choose the relevant details in the dimensions tab.

If you start to look at the options available in the dimensions tab you will begin to see a whole load of information you could easily monitor.

Popular landing pages and exit pages for example could give valuable insight into your visitors preferences.

Many people fail to use Google analytics to its full potential because it isn't always intuitive!

I believe it is worth sitting down and investing a bit of time in this free software as the benefits are well worth it.

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